Keroche Breweries founder and Chief Executive Officer (CEO) Tabitha Karanja has settled for United Democratic Alliance as her political vehicle.
Karanja, who is eyeing the Nakuru Senate seat in the August 9 General Election, officially joined Deputy President William Ruto’s party yesterday during a joint rally with Amani National Congress leader Musalia Mudavadi and his FORD Kenya counterpart Moses Wetangula.
The businesswoman said she had done a lot of “soul searching” and consulting before settling for UDA, adding that she is ready for the political battle.
“I have fought all manner of battles to make Keroche what it is today. I am confident I will make it in the coming elections,” she said.
“UDA fits my ideologies which include supporting upcoming traders.”
Karanja said there are greater minds that will continue to propel the Naivasha-based company as she shifts her focus into politics.
“I have managed funds for years as the CEO for Keroche and it’s time to now monitor how they are used in the county”. Karanja said weak and unfair laws are the weakest link between the government and investors looking to set up businesses in the country.
“I am not seeking this seat to protect my company, but to formulate laws that are friendly and supportive to investors.” She added.
She revealed that she had been approached by other parties and coalitions but she settled for UDA, which she believes will help her win.
The meeting at the Nakuru Show Ground marked the first joint rally by the parties in an invent that could formally unveil the Uchumi Kwanza alliance, a Ruto-led coalition that will challenge ODM leader Raila Odinga’s Azimio la Umoja Movement unveiled on December 10, 2021.
However, the three are yet to make a formal announcement on an alliance.
Ruto’s UDA has already endorsed a partnership with Mudavadi’s ANC and Wetangula’s FORD Kenya unveiled in what has come to be known in political circles as an earthquake.
