I&M Bank unveils ‘Shinda Millioni’ campaign to reward top savers

Top savers with I&M Bank will be rewarded with millions of shillings following the launch of the “Shinda Millioni” campaign aimed at offering both new and existing customers a chance to win weekly and monthly cash prizes by funding and maintaining their transactional accounts.

The campaign is designed to encourage customers to build healthy financial habits.

For every Sh2,000 average cleared balance maintained in their accounts, customers will earn one entry point into the weekly and monthly draws.

Over the next three months, the bank will award 10 customers with Sh50,000 each, weekly, and one grand prize winner monthly, receiving Sh1,000,000.

Speaking during the launch of the campaign on Wednesday, I&M Bank Kenya  Chief Executive Officer Gul Khan, Chief Executive Officer, highlighted the institution’s commitment to customer empowerment.

“The ‘Shinda Millioni’ campaign is more than just a promotion; it is a testament to our dedication to live our brand promise – On Your Side, as we promote our customers’ financial well-being. We want to directly reward a good savings culture while encouraging both our existing and new customers to grow their deposits. This initiative is a core part of our strategy to build and cement the I&M brand as a trusted financial partner in the market, ensuring the process is transparent, fair, and ultimately beneficial for our customers,” he said.

This announcement comes on the back of I&M Bank’s recent recognition as the Best Bank in Retail Banking and Product Innovation at the Think Business Awards.

The Bank has also been recognised by MasterCard as the Top Performing POS Payments Partner in Kenya, which cited its customer-centricity and contribution towards driving financial inclusion and building lasting trust with the public.

I&M Bank has invited both its valued customers and the public to open an account via the I&M Bank OTG App, deposit more, and win big through the “Shinda Millioni” campaign.